
Marketing Executive Group
Conference 2024
Art Direction, Identity Design
Project Overview
Brief: MEG 2024 Conference visual identity and materials
Role: Graphic Designer/Art Director
Timeline: 3 months, 200-300 attendees
Challenge: Build upon existing identity while improving and expanding
Conference Logo
I redesigned this years conference logo and tagline by improving on the previous years’ aesthetic, keeping the brand fresh while keeping it on brand.
Before:
After:
Event In Action
The complete visual system successfully guided 300+ marketing executives through a seamless conference experience, from registration to networking sessions.


















