Bella Coffee

I crafted a brand identity that seamlessly combines the timeless allure of Art Deco with a modern design aesthetic. Drawing inspiration from the intriguing shapes formed by steam, my intention was to evoke a feeling of comfort and softness for the viewer. The logo, hand-drawn, incorporates gracefully curved shapes and deliberately roughened lines along the border, imbuing it with a sense of artisanal charm and organic authenticity. By artfully blending these elements, I aimed to create a visual identity that captures the essence of both elegance and contemporary appeal, resonating with the target audience and establishing a distinctive brand presence.

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